
Customers
The Teradata Aster Discovery Platform is the market-leading big data analytics solution. This big analytics & discovery platform utilizes Aster's patented SQL-MapReduce® to parallelize the processing of data and applications and deliver rich analytic insights at scale. From applications like fraud detection, customer intelligence, trending & forecasting to scenario modeling, customer personalization and targeting, and click stream analysis — it is evident that enabling big analytics and discovery has a material impact on the business.
Companies including Barnes & Noble, Limited Brands, Aurora Healthcare, LinkedIn, and Gilt Groupe use Teradata Aster to deliver value from big data for digital marketing optimization, social network and relationship analysis, and data science.
Comcast
Now that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleDell
Now that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleXL
Now that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleWells Fargo
Now that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleOtto Group
Now that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleNow that all our data is in one place, we can understand customer interactions across our entire [retail/ online/e-reader] ecosystem.
Marc Parrish,
VP, Retention and Loyalty Marketing,
Barnes & NobleAurora Health Care
Integrating Aster Data and including them from the very beginning in the project ... is what allowed that to be the most successful data warehouse implementation we’ve had to date... We should definitely use it as a blueprint for any future implementations we do.
Christa Stelzmuller,
Chief Data Architect, MySpace
Video: MySpace Does More with Aster Data
Case Study: MySpace Scales Analytics for All Their FriendsMint.com (now Intuit)
Edmodo
US Air Force
GCN Article
SAS Article
Orchard Supply Hardware
Every month we have billions of ad impressions coming into our servers that we need to analyze for our clients. By moving to an in-house solution with Aster Data, we have been able to run advanced analytical queries on big data and provide insights in as close to real-time as possible. This speed is an extreme value-add, both to us as a company and to our customers, as we help them optimize marketing initiatives across all media channels.
Marc Ryan,
SVP, Chief Research Officer, InsightExpress
Press Release: Aster Data and Dell Selected by InsightExpress to Enable
Advanced Data Analytics for Digital Marketing Research
Case Study: InsightExpress Rolls Out Data Analytics Cloud from Dell and Aster DataSAS
Chegg
Zazzle








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White Paper: A Revolutionary Approach for Advanced Analytics and Big Data Management |
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White Paper: Using Multi-Touch Attribution for Deeper Insight in the Customer Journey |
![]() ![]() ![]() Marc Parrish, Vice President, Direct Marketing |
