Customer Videos & Digital Media


"When we take information and we marry it in Aster with the help desk data we receive ... we mine that information so we're able to effectively enhance the predictive capabilities of those systems."

Brian Valeyko
Director, Data Warehousing, NCR

Video: NCR—Discovering the Value in Big Data with Telemetrics
for Predictive Maintenance
Cardinal Health

"Unified Data Architecture means a lot to us. It tells us that Teradata understands what's happening in the marketplace. It reaffirms our faith in the company that has been on the cutting edge for years and years."

Neeraj Kumar
VP, Information & Integration Architecture, Cardinal Health

Video: Cardinal Health—Improving Patient Services Through
Analytic Innovations
Matt Comstock

"Teradata Aster gives us the analytic capability to provide best-in-class digital marketing optimization for our clients, enabling us to go far beyond last click to provide more accurate marketing attribution. Our clients are seeing a 3% to 10% positive impact on revenue from marketing attribution insights."

Matt Comstock
VP of Business Intelligence, Razorfish

Video: Matt Comstock, VP of Business Intelligence at Razorfish, discusses how they provide their clients accurate attribution models for cross-channel marketing and other measurable business results through big data.
Marc Parrish

"The idea is to drive towards a white glove customer experience, so that we know you as an individual even if you’ve only come to us three or four times. Now we can have an interaction that is much more personalized."

Marc Parrish
Vice President of Customer Loyalty and Retention, Barnes and Noble

New Video: Data-Driven Decision-Making length 03:13
Video: Cross-channel Analytics for Deeper Customer Insights
Video: Barnes and Noble Democratizes Analytics
Geoffrey Guerdat

"Teradata Aster’s a platform that enables us to do more with the information [we collect] in a sustainable, scalable way. It helps us have a better site, have more engagement, and better interaction. It allows us to be more responsive to the customer, with a finger on the pulse of what’s going on."

Geoffrey Guerdat
Director of Data Engineering, Gilt Groupe

Video: Check out this video featuring the lifestyle e-commerce company
Insight Express

"We chose Teradata Aster to work to help us integrate more analytics to provide more detailed data back to our clients that can give them more insight into whether advertising is working, whether it is convincing people to go and purchase the brand or if it’s changing their opinions of the brand as well as just helping people understand the brands that are out there advertising."

Marc Ryan
Chief Research Officer, InsightExpress

Video: How InsightExpress is using the Dell | Aster Analytics Cloud

"Having great content is critical, but ensuring that content is made visible to the right audience is the game changer. The ability to use big data and digital marketing analytics technologies to understand path and preference is going to give us that edge."

Nanea Reeves
Chief Operating Officer, Machinima

Webcast: Watch the webcast featuring Machinima's COO

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