JANUARY 2013
Spotlight
Whitepaper
Panel Debate
Webcasts
Blog
Articles
Trial Download
Big Data Appliance
Top 10 Q&A; on Aster Big Analytics Appliance

Aster Big Analytics Appliance launch and tweetchat brought in numerous questions. In this blog, you will get answers to the most pressing questions!
Information Week
Big Data Debate: End Near For Data Warehousing?
Teradata Magazine
The Rise of the Data Scientist — A new breed of database expert bridges business objectives and big data analytics.
Know Your Customer — The Teradata Aster digital marketing optimization solution simplifies the process of uncovering unique customer insights
Understand the Customer Journey — Multi-touch attribution provides deeper insight into buying behaviors
 
 
01. SPOTLIGHT
Get a hands-on introduction to the Teradata Aster big data analytics and discovery platform!

Have access to a fully-functional, free evaluation version of the Aster Database, featuring:
Discovery platform for analytics on big data
Patented SQL-MapReduce® architecture that combines the usability of SQL with MapReduce power
70 business-ready functions that simplify big data analytics.

02. WHITEPAPER

Teradata Aster Discovery Platform —
Extending Analytics to Non-Relational Data

 


This paper explains how the Teradata Aster solution works, specifically drilling into how its design philosophy enables it to cope not only with the myriad different types of big data that exist today, but how it is engineered to cope with those that will arise in the future.
03. PANEL DEBATE
Do You Really Need a Data Scientist?

Panelists: Mike Gualtieri, Forrester Research - Bill Franks, Teradata - Bernard Blais, SAS - Geoffrey Guerdat, Gilt Groupe - Jim Walker, Hortonworks
 
Watch this on-demand video featuring a panel of industry experts as they debate the following and help you sort hype from reality:
Is the Data Scientist position really new? How so?
Can your current team of analysts and in-house skill set leverage new technologies to fill this gap ... without breaking your budget?
What are some real-life examples where Data Scientists improved the business?

04. DIGITAL MARKETING WEBCASTS
Marketing Attribution in a Big Analytics World

Hear John Lovett of Web Analytics Demystified, and Matt Comstock of Razorfish as they discuss the challenges and solutions around multi-channel marketing attribution.


How to Create Competitive Advantage in Marketing with Big Data Analytics

Join Mohanbir Sawhney, Kellogg School of Management, Northwestern University to hear how industry leaders are accelerating the adoption of big data analytics in their organizations to gain the competitive advantage.
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