ShareThis Chooses Aster nCluster 3.0 to Power Their Data-Driven Business

Redwood City, Calif. – October 7, 2008 – Aster Data Systems, a proven innovator in high-performance analytic databases for frontline data warehousing, today announced that ShareThis is successfully growing its Internet business with the help of the Aster nCluster 3.0 database. ShareThis allows people to conveniently share things they find online with anybody in the world. The company relies on nCluster to monetize data and effectively determine user behavior and target advertising efforts.

“When ShareThis was going through the decision process and evaluating vendor solutions for a frontline data warehouse to support its 150 million monthly unique users, our first choice for consideration was Aster. The Aster nCluster database stresses the importance of large scale data management and analysis for critical applications, freeing us from worrying about performance issues,” said Tim Schigel, CEO of ShareThis. “The results we’ve seen to-date have exceeded even our most optimistic expectations: our data load times have decreased by over 95%, and our most important queries complete in seconds or less. Aster nCluster is now the core technology for our data monetization strategy and will allow us to meet our revenue growth targets.”

The ShareThis platform caters to over 150 million unique monthly users, resulting in massive amounts of data. The ShareThis business model relies on its ability to track popular content and then monetize this information for highly targeted advertising. By implementing Aster nCluster – a high-performance analytic database – ShareThis efficiently captures large volumes of data and monetizes information captured at the business frontline. Immediate availability of information, the ability to run rich queries quickly on large data sets, and superior system availability were key selection criteria when ShareThis chose an analytic database to manage customer-generated data.

“Many companies are looking to build a data warehouse that can meet the ‘always-on’ requirements of the mission-critical applications and end-users that drive the frontline of their business. ShareThis provides a much-needed service to consumers, and we are delighted that ShareThis chose Aster nCluster as the platform for their data-driven business,” said Mayank Bawa, CEO of Aster Data Systems. “Aster nCluster allows marketers and advertisers at companies like ShareThis to harness the massive volumes of data generated from new sources on a 24/7 basis, without the large up-front costs or frequent downtime that characterize other data warehousing solutions.”

About ShareThis
ShareThis lets people easily share the things they find online, in the most convenient way possible. ShareThis consolidates address books and friend lists, so that anything can be shared immediately, without ever leaving a webpage.

ShareThis's veteran management team comprises industry leaders with experience gained from leading companies within international media, marketing, and technology companies including: Advertising.com, Amazon, AOL, IAC, Nielsen Buzzmetrics and Yahoo. Tim Schigel, the co-founder and CEO, spent nearly 10 years at Blue Chip Venture Company, investing in companies such as Advertising.com, AtPlan, CCBN, Marketwire, Nielson BuzzMetrics and Third Screen Media. Visit www.sharethis.com for more information.

About Aster Data Systems
Aster Data Systems is a proven innovator in analytic databases for frontline data warehousing – bringing deep insights on massive data analyzed on clusters of commodity hardware. Co-founded by three colleagues in the Stanford Computer Science Ph.D. program, the Aster nCluster database provides patent-pending innovations in performance, availability, and in-database analytics.  Aster is headquartered in Redwood City, California and is backed by Sequoia Capital, Cambrian Venturesand First-Round Capital.For more information please visit us at http://www.asterdata.com or via phone at 650-232-4400.

Aster Data Systems, Aster nCluster and the Aster logo are registered trademarks of Aster Data Systems. All other brands and trademarks referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders. Statements herein are based on normal operating conditions and are not intended to create any implied warranty of merchantability for fitness for a particular purpose. Aster Data Systems reserves the right to modify at any time without notice these statements, our services, products, and their warranty and performance specifications.

Media Contact:
Leah McLean for Aster Data Systems
Voce Communications

Jessie Wixon for ShareThis
OutCast Communications

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