Aster Data Positioned in Visionaries Quadrant of Leading Industry Analyst Firm's Data Warehouse Database Management Systems Magic Quadrant

Evaluation Based on Completeness of Vision and Ability to Execute

San Carlos, CA - February 3, 2010 - Aster Data, a proven leader dedicated to providing the best data processing and data management platform for big data applications, today announced that it has been positioned by Gartner, Inc. in the “Visionaries” Quadrant in the Magic Quadrant for Data Warehouse Database Management Systems.

"We feel that our position in the Visionaries Quadrant is a strong acknowledgement of our market-leading capabilities and strong execution," said Mayank Bawa, CEO of Aster Data. "Our customers include organizations with massive data volumes and we continue to rapidly innovate as market demand accelerates for highly advanced analytics on big data. In addition to delivering breakthroughs for big data management, we provide customers with flexible deployment options that include appliance offerings and multiple cloud platforms."

Aster Data is the first massively-parallel data warehouse that allows analytic applications to be fully embedded inside the system allowing advanced analysis on terabytes to petabytes of data. This 'in-database analytics' breakthrough, coupled with Aster Data's innovations in data warehouse capabilities including advances such as dynamic mixed workload management, one-click scaling, online backup, and data compression, has accelerated demand for Aster Data's solution across organizations that are struggling with managing and analyzing vast amounts of data. Aster Data is also the only company to offer an in-database MapReduce solution that is combined with the familiarity of SQL, giving organizations an easy way to adopt the powerful MapReduce analytics framework. Aster Data's customers span financial services, retail, telecommunications, government agencies, and Internet companies that use Aster Data's nCluster solution for their interactive, big data applications.

Interested parties can request a complimentary copy of the Magic Quadrant for Data Warehouse Database Management Systems report at www.asterdata.com.

About the Magic Quadrant
The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Aster Data
Aster Data is a proven leader in big data management and big data analysis for data-driven applications.  Aster Data’s nCluster is the first MPP data warehouse architecture that allows applications to be fully embedded within the database engine to enable ultra-fast, deep analysis of massive data sets. Aster Data's unique “applications-within™” approach allows application logic to exist and execute with the data itself. Termed a “Massively Parallel Data-Application Server,” Aster Data’s solution effectively utilizes Aster’s patent-pending SQL-MapReduce together with parallelized data processing and applications to address the big data challenge. Companies using Aster Data include Coremetrics, MySpace, Akamai, Full Tilt Poker, and ShareThis. Aster Data is headquartered in San Carlos, California and is backed by Sequoia Capital, JAFCO Ventures, IVP, and Cambrian Ventures, as well as industry visionaries including David Cheriton, Ron Conway, and Rajeev Motwani. For more information please visit http://www.asterdata.com, or call 1.888.Aster.Data.

Aster Data, Aster Data nCluster, the Aster logo and Applications-Within™ are registered trademarks of Aster Data. All other brands and trademarks referenced herein are acknowledged to be trademarks or registered trademarks of their respective holders.

Press Contact:
Marlena Fernandez Berkowitz
ZAG Communications for Aster Data Systems

The Best Insights Possible
Whitepaper: A New Approach for Large-Scale Data Management and Data Analysis
Whitepaper: Deriving Deep Insights from Large Datasets
Research Report: MapReduce and the Data Scientist